Digital Asset Value Index (DAVI) Report
The independent assessment that measures what your digital marketing is actually worth
A structured DAVI score — benchmarked, independently prepared, and formatted for the decisions that matter. From M&A due diligence to performance reviews.
One assessment. Multiple applications.
A DAVI report is structured to serve any context where an objective, evidenced view of digital marketing value is needed.
M&A due diligence
Buying or selling a business with significant digital infrastructure.
Performance benchmarking
An objective view of whether your marketing investment is performing.
Digital due diligence
For investors, private equity, and advisers needing a credible assessment.
Baseline assessment
Understand where you stand before committing to new strategy or spend.
Six components. One independent score.
Every DAVI report assesses the same six areas of digital marketing infrastructure — scored, sub-scored, and benchmarked against comparable businesses in your sector. Not an opinion. A structured evidence base.
See the full methodology"The NetAppraise assessment revealed $250K in digital assets we hadn't been able to traditionally value. That documentation directly contributed to achieving our target sale price."
"Partnering with NetAppraise gives my clients confidence that every aspect of value is being captured. It's become part of my standard service offering."
"NetAppraise revealed our strategy was fundamentally flawed. We switched agencies and saw 40% better results within six months, at lower cost."
Weekly newsletter
The Invisible Balance Sheet
Every Thursday — what gets missed in digital marketing valuations, what gets measured, and why it matters. Independent insights with no sales agenda.